faith kellermeyer
Print Design
16 x 60' billboard located along the Schuykill Expressway
16 x 60' billboard located along the Schuykill Expressway
A digital billboard from Chestnut Hill College's Next Generation Nursing Campaign.
16 x 60' billboard located along the Schuykill Expressway
OUTDOOR ADVERTISING
I designed the creative for Chestnut Hill College's "Next Generation Nursing" campaign to drive brand awareness for Chestnut Hill College's newly launched nursing programs. We wanted a genuine look and feel for the campaign, so we recruited our inaugural class of six nursing students to take part in an on-campus photoshoot. The images were used in print and digital billboards and in ads placed at public transportation stations and in rail cars.
admissions viewbook
I redesigned an Admissions viewbook under the direction of a newly hired VP for Enrollment Management. I hired photographers, collaborated with my marketing team to write new copy, and worked closely with our print vendor to deliver an exciting, refreshed collateral piece for our admissions team. I adapted the creative from the viewbook to provide a slide deck for our admissions counselors to use when presenting at high schools and to on-campus visitors.
chestnut hill college magazine
I provided art direction and editorial oversight for Chestnut Hill College’s Alumni Magazine, hiring an external designer to give the magazine a new look and feel.
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I managed editorial content and oversaw all contracts with contributing photographers, writers, proofreaders, and printer.