Print Design
OUTDOOR ADVERTISING
I designed a series of outdoor advertisements for billboards, bike shares, and public transit stations to drive brand awareness for Chestnut Hill College. I collaborated closely with our Director of Marketing to edit campaign copy and produce artwork aimed to promote attendance at our Fall Open House.
admissions viewbook
I redesigned an Admissions viewbook under the direction of a newly hired VP for Enrollment Management. I hired photographers, collaborated with my marketing team to write new copy, and worked closely with our print vendor to deliver an exciting, refreshed collateral piece for our admissions team. I adapted the creative from the viewbook to provide a slide deck for our admissions counselors to use when presenting at high schools and to on-campus visitors.
chestnut hill college magazine
I provided art direction and editorial oversight for Chestnut Hill College’s Alumni Magazine, hiring an external designer to give the magazine a new look and feel.
I managed editorial content and oversaw all contracts with contributing photographers, writers, proofreaders, and printer.